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Computers & Technology: IBM's eXtreme Approach to BI, Data Streaming
Tags: IBM, Web 2.0, software
A range of product introductions are designed to leverage IBM's investment in Business Event Processing.
BOSTON -- In business, actions speak louder than data.
You can also add more clout to that shout by slicing and dicing that data on the fly and quickly serving it up to the people when and where they need it the most.
Throw in a little contextual seasoning and you basically have the recipe for IBM's evolving Business Event Processing (BEP) strategy, a major focus of the company's software group that generates some 40% of Big Blue's total profits.
This week, IBM (NYSE: IBM) added more spice to that formula by unveiling a range of products and services at an event here, designed to leverage the company's current BEP investments, as well as in Service Oriented Architecture (SOA), virtualization and Web 2.0 software. The new 'xTreme' entries also target 'high event volume' customers like Merrill Lynch, the national Bank of Canada and even the U.S. Government that have an interest in spotting the actionable trends behind the transactions.
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